You should also use the same layout and branding in every email, so the reader knows what to expect. You should embrace a simple, clean, and minimalistic design in your emails. Keep It Simple and FocusedĬomplicated email layouts may confuse readers, and when readers feel confused, they click the “back” button. A B2C product may use more “casual” branding.
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For example, if you need to target a B2B audience, you could use professional design elements like muted colors and clean fonts. Design elements include logos, colors, fonts, layout choices, videos, images, and infographics.įor best results, match your design to your audience. Your email’s design impacts how consumers view your brand, so it’s crucial to consider each design element carefully. You should also avoid “spammy” words like “free” or “easy money.” 2. To optimize them, use concise and descriptive language and include a statistic, number, or “hook” to catch the reader’s eye. While the average email open rate ranges from 18-22%, some marketers get their open rates as high as 57% by only optimizing the subject line.īasically, subject lines are crucial. The subject line is your chance to make a first impression on your reader and has a unique effect on open rates. You can also consider email marketing best practices when you are concentrating on the marketing side of email. Here are eleven best practices all email marketers should follow. Good email design can help you break the ice with a potential reader and grab their attention right off the bat 💫 Get some helpful design inspiration right here ✅ Click to Tweet We’ve also got you covered with tips and best practices you can start using right away if you’re starting from scratch. When creating new emails and campaigns, keep building on what you’ve learned. Whether your emails drive traffic to your website.Whether your emails help you meet your goals.
For reference, the average CTR ranges from 2.6% to 2.34%
This was a bright, assertive sign that you want to see Thunderbird thriving. Last year, our mighty donor base contributed a record-breaking amount in donations to the Thunderbird project. Thunderbird Is Thriving: Our 2022 Financial Report
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The post Thunderbird for Android / K-9 Mail: April Progress Report appeared first on The Thunderbird Blog. In April 2023, we finally published K-9 Mail 6.600. We're back with another progress report as we continue improving K-9 Mail for its transformation to Thunderbird for Android! We spent most of the previous month preparing for a new stable release. Thunderbird for Android / K-9 Mail: April Progress Report The post Introducing The Brand New Thunderbird Logo! appeared first on The Thunderbird Blog. We asked Jon Hicks, the creator of the original Firefox and Thunderbird logos, to re-imagine his iconic design in light of Thunderbird’s exciting future. Introducing The Brand New Thunderbird Logo! Keep yourself up to date with recent announcements and releases by following the official Thunderbird Blog! With Add-ons (Extensions & Themes) and many more features you can change the look and feel of Thunderbird in an instant.
Multiple features, such as built-in Do Not Track and remote content blocking, work together to ensure your safety and privacy, so you can have peace of mind. Focus on what matters and forget about complexity. Thunderbird makes email better for you, bringing together speed, privacy and the latest technologies.
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